Isaiah Mustafa Old Spice Commercial
|Isaiah Mustafa in Old Spice Commercial|
So how is it aimed at men exactly? Well, I'll tell you since, I happen to be a man. The entire commercial is done using a technical feet called one take. That's right, the actor delivering the script says the entire commercial all in one take. As if that weren't super crazy technical, oh shiny enough for a guy, there's lots going on in that one take that is eye candy, and no I'm not talking about Isaiah Mustafa. There is continuous morphing of not only Isaiah's clothing, but there's special effects in his hands and the background. He goes from shower, to boat, to beach, to horse all in one take. Meanwhile in his hand he has shower gel, clam, tickets, diamonds, shower gell all in one take. Finally he has a deep manly voice delivered throughout the commercial, which, while deemed good to a woman, is something men would want to emulate for women.
Isaiah was nominated for an Emmy for this commercial, and NBC has signed him up for a show. I consider it of utmost importance that the entire country outwardly is lusting after a Black man as the symbol of pure good and manliness, something kept hush hush for centuries now. The video alone on youtube received 12 million hits since it was uploaded. That is a complete viral number.
|Isaiah Mustafa "I'm on a horse"|
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